Google Ads agency · United States
Google Ads agency for US businesses
Google Ads and PPC management for US stores and B2B companies. We fix tracking first, bid on profit, and report in plain words.
Free 30-minute call · No pitch · Sydney-based, US-hours calls available
Based in Australia? See the Australia page →
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Who it’s for
Google Ads for stores and for B2B
The channel is the same, but the job is different. We run it two ways, depending on how you earn.
Ecommerce and Shopify stores
- Google Shopping and Performance Max fed by a clean product feed
- Brand search protected, so you don’t pay twice for your own name
- Profit-based bidding on gross margin, not just revenue
- Tracking that proves which sales came from ads
B2B and lead generation
- Search campaigns built around buying-intent keywords
- Conversion tracking tied to demo bookings and qualified leads, not form fills
- Lead quality fed back from your CRM
- Landing pages that match each offer
What we do
What we manage in your Google Ads account
Search campaigns
Intent keywords, tight match types and a weekly search-terms review so spend goes to buyers.
Shopping and Performance Max
Product feed clean-up, asset groups and brand exclusions for ecommerce.
Conversion tracking
GA4, Tag Manager and enhanced conversions set up and tested, so Google learns from real results.
Reporting you can read
A weekly update in plain words: what you spent, what came back, what changes next.
YouTube and Demand Gen
Upper-funnel campaigns once search and shopping are profitable.
Account audits
A free audit finds wasted spend, tracking gaps and structure problems first.
How it works
From first call to growing results
Free audit call
30 minutes. We look at your account, numbers and goals.
Fix the foundations
Tracking, structure and feed are set right before spend scales.
Launch and learn
Campaigns go live with clear targets and weekly checks.
Scale what pays
Budget moves to what earns back. Waste gets cut.
Built for US advertisers
What’s different about Google Ads in the USA
The US is the biggest and most competitive Google Ads market. Costs vary widely by industry and city, so the cheapest wins come from fixing waste before raising budget.
- USD budgets and sales tax: we plan and report in USD, and keep revenue figures consistent with your store.
- Peak seasons: Black Friday and Cyber Monday, Prime Day pressure, back-to-school and holiday gifting each get a campaign plan.
- Privacy and consent: tracking is set up with consent in mind, including state privacy laws such as CCPA.
- US-hours calls: we are Sydney-based, and offer calls at times that suit US time zones.
- Shopify-first: most of our store work is on Shopify, with feeds and tracking set up for it.
| Industry | CTR | CPC (USD) | Conv. rate | Cost per lead (USD) |
|---|---|---|---|---|
| All industries | 6.64% | $5.42 | 8.18% | $66.69 |
| Business services (B2B) | 6.10% | $5.87 | 4.85% | $93.69 |
| Shopping and gifts | 8.28% | $4.14 | 4.01% | $49.40 |
| Education | 7.56% | $4.81 | 13.14% | $77.48 |
| Attorneys and legal | 5.87% | $9.87 | 5.55% | $131.63 |
Source: LocaliQ Search Advertising Benchmarks, June 2026, based on its own client campaigns and mainly US. See our full 2026 benchmarks guide.
Proof
Google Ads results
Figures are from client reports and GA4, linked on each case study. Results vary by business.
Common questions
How much does a Google Ads agency cost in the USA?
Most agencies charge a monthly fee or a percentage of ad spend, and ad spend is paid directly to Google. We quote after a free audit, based on your account size and goals.
What is a good cost per lead on Google Ads?
LocaliQ’s June 2026 data, from its own client campaigns, shows an average of US$66.69 across all industries, from about US$30 for automotive repair to about US$132 for legal. Compare with your own industry, not the overall average.
Do you run Google Shopping and Performance Max for Shopify stores?
Yes. We clean up the product feed, protect brand search, and bid on profit, not just revenue.
Can an Australian agency run Google Ads for a US business?
Yes. Google Ads is managed online, and we work in USD with US sales calendars. We offer calls at times that suit US time zones.
How soon will Google Ads results show?
You can see clicks and enquiries within days, but reliable results usually take 4 to 8 weeks of testing and tracking fixes. We set expectations after the audit.
Can you take over my existing account?
Yes. You keep ownership. We audit the account, fix tracking and structure, then optimise.
Want to know what your Google Ads should be doing?
Free 30-minute strategy call with Limon. No pitch, no pressure.
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