Meta and TikTok agency · United States
Facebook, Instagram and TikTok ads agency for US brands
Meta and TikTok ads for US stores and lead businesses: creative testing, fixed tracking, and honest reporting about what is proven and what is estimated.
Free 30-minute call · No pitch · Sydney-based, US-hours calls available
Based in Australia? See the Australia page →
Watch Claude do it
Real jobs, short videos. Press play.
Who it’s for
Paid social for stores and for leads
Meta and TikTok find people who weren’t searching yet. We use them differently for selling products and for generating leads.
Ecommerce brands
- Creative-led prospecting and retargeting on Meta
- TikTok video ads and Spark Ads for new audiences
- Catalogue and dynamic product ads
- Conversions API set up so purchases are tracked properly
Lead generation
- Lead campaigns by funnel stage: top, middle, bottom
- Lookalike audiences and creative testing
- Leads sent straight into your CRM
- Lead quality checks, not just cost per lead
What we do
What we run on Meta and TikTok
Creative testing
New angles and formats tested against each other, so budget goes to what works.
Audiences
Prospecting, lookalikes and retargeting built around real customers.
Tracking
Pixel and Conversions API fixed first. Meta cannot optimise what it cannot see.
Lead handoff
Forms and leads flow into your CRM or Salesforce with duplicate checks.
Monthly reviews
What we spent, what came back, and what we are changing next.
Catalogue ads
Product ads that follow shoppers, run from a clean catalogue.
How it works
From first call to growing results
Free audit call
We review your accounts, creative and tracking.
Fix tracking and structure
Pixel, Conversions API and campaign layout come first.
Test creative
Several angles run side by side with clear targets.
Scale the winners
Budget moves to the lowest-cost, highest-quality results.
Built for US advertisers
What’s different about paid social in the USA
The US audience is large, but the auction is crowded around peak sales days. Creative quality and clean tracking matter more than audience tricks.
- Peak days: Black Friday, Cyber Monday, holiday gifting and back-to-school get a pre-built creative plan.
- TikTok at scale: we launched a US Shopify store on TikTok Ads at a 3.78x return in its first weeks, and scaled the daily budget in steps.
- Shopify tracking: checkout tracking and Conversions API are tested end to end.
- Privacy and messaging law: consent is built into tracking and forms, and email follow-up follows CAN-SPAM.
- US-hours calls: Sydney-based, with calls at times that suit US time zones.
| Meta lead campaigns | Cost per lead (USD) | Conv. rate |
|---|---|---|
| All industries | $27.39 | 8.54% |
| Education | $26.31 | 15.87% |
| Automotive for sale | $35.52 | 4.15% |
| Home and home improvement | $42.95 | 5.32% |
Source: LocaliQ Facebook Advertising Benchmarks, 2026 (client sample). TikTok: median CPM $4.08 across 5,900 brands (Focus Digital, Oct 2026). More in our benchmarks guide.
Proof
Meta and TikTok results
Sunday Drive leads are Meta-reported. Chinook’s Meta purchases are not fully tracked yet, so the case study leaves Meta returns out rather than guessing.
Common questions
How much does a Facebook ads agency cost in the USA?
Agencies charge a monthly fee or a percentage of ad spend, and ad spend is paid directly to Meta. We quote after a free audit.
Is TikTok worth it for ecommerce?
It can be. Our US Shopify client returned 3.78x on TikTok in its first weeks, and we raised the budget only while the return held. Results depend on creative and product.
What is a good ROAS on Meta for ecommerce?
A secondary source citing Triple Whale data for about 35,000 brands reports a 2025 median of 1.86. Whether that is profitable depends on your margin.
Do you set up the Conversions API?
Yes. We set up and test it, because Meta needs reliable purchase and lead data.
Can an Australian agency run my US ads?
Yes. Ads are run online, in USD, with US sales calendars and calls at times that suit you.
How soon will I see results?
Leads or sales can show within days, but the first month is testing creative and fixing tracking. We review monthly.
Ready to see what paid social could do for you?
Free 30-minute strategy call with Limon. No pitch, no pressure.
Book a strategy call →Related
